Melania Trump has officially launched her own cryptocurrency, $MELANIA, just one day before her husband’s inauguration as the 47th President of the United States. This announcement follows the introduction of the $TRUMP cryptocurrency, both of which have already begun to gain significant attention and traction.
Launch of $MELANIA Coin
On Sunday, Melania took to her X page, announcing,
“The Official Melania Meme is live! You can buy $MELANIA now.”
The cryptocurrency is based on the Solana blockchain, renowned for its scalability and speed, and is clearly positioned as a part of the growing digital asset ecosystem. The $MELANIA website states, however, that the coin is “not intended to be, or the subject of, an investment opportunity or a security,” providing important disclaimers similar to those seen on her husband’s $TRUMP cryptocurrency platform.
Donald Trump’s Shift in Stance on Cryptocurrencies
Donald Trump, who previously referred to cryptocurrencies as a “scam,” notably changed his stance during the 2024 presidential election. By embracing digital assets, Trump became the first presidential candidate to accept cryptocurrency donations and promised a drastic overhaul of financial regulations, especially regarding cryptocurrencies.
Trump’s campaign proposal to build a Bitcoin stockpile and appoint crypto-friendly financial regulators fueled optimism within the crypto market, which was already preparing for a shift in policy under his administration. As a result, the market responded positively, and Bitcoin reached an all-time high of $107,000 following Trump’s victory. In addition, other cryptocurrencies, including Dogecoin—which has been promoted by Trump ally Elon Musk—saw significant growth in 2024 and early 2025.
Cryptocurrency Market Performance and Regulation Under Trump
As of now, $TRUMP boasts a market valuation of approximately $12 billion (£9.8 billion), while $MELANIA has already achieved a valuation of around $1.7 billion, according to CoinMarketCap. This growth marks a stark contrast to the regulatory approach seen under the previous administration. Under President Joe Biden, the crypto industry faced tighter regulations, with increased scrutiny on exchanges and ongoing concerns about fraud and money laundering.
Melania Trump Cryptocurrency Policies and User Requirements
The $MELANIA website has specific policies in place for potential users, with access limited to those who can legally enter into binding contracts. To comply with these regulations, users must be at least 18 years old or the age of majority in their jurisdiction to access the services. Additionally, the website reserves the right to terminate access for individuals who fail to meet these criteria.
The Future of $MELANIA and Digital Assets
Melania Trump’s launch of the $MELANIA cryptocurrency highlights the growing importance of digital currencies in today’s economy. With strong market performance and continued interest from digital asset enthusiasts, both the $TRUMP and $MELANIA cryptocurrencies are expected to play an influential role in the broader cryptocurrency space in the years to come. As these initiatives evolve, all eyes will be on the potential regulatory changes under the new administration and how they might shape the future of digital currencies.
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